The home kit of FC Barcelona for 2025/26 was officially unveiled on 2 July 2025. This new kit is a bold innovation based on the classic red-and-blue stripes. It combines colour gradients and purple diagonal stripes, creating a visual effect that feels both traditional and futuristic.
The classic red and blue vertical stripes of FC Barcelona have been reinterpreted. The stripes cleverly integrate gradient elements to create a sense of rhythm and dynamism and reflect the two core characteristics of FC Barcelona – rhythm and dynamism.
The entire jersey is adorned with purple diagonal stripes. They give the jersey a sense of movement and speed and amplify the visual impact.
The inscription "FCBarcelona" is printed on the inside of the collar. The colourful details of the Barça flag and the Catalan flag unite below the rear collar, emphasising the team's history and cultural heritage.
The front of the jersey is printed with the logos of Spotify and Nike. The men's sleeves are printed with the Ambilight TV logo, while the women's sleeves are printed with the Bimbo logo.
The UNHCR logo continues to appear under the player's number on the back and emphasises the club's social responsibility.
On time for the release of the new kit, Barça launched a brand campaign titled “Future of My Style”. Using a natural, intimate and emotionally gripping storytelling approach, the team’s unique personality and future vision are shown through real conversations between male and female first-team players.
The campaign was filmed entirely with mobile phones to capture the personality of the protagonists in a simple, straightforward, and natural style that matches the interaction and consumption habits of young audiences.
The new jersey generated great enthusiasm immediately after its release and set a new daily sales record for FC Barcelona jerseys This underscores the high appreciation and enthusiasm of the fans for this home shirt, which combines traditional and innovative design.
The Barcelona 2025/26 home jersey is not only a tribute to club tradition but also a view into the future. It perfectly embodies the rhythm and vitality of Barcelona football through the design of the red-and-blue gradient stripes and the purple diagonal lines, emphasising the team’s identity and culture.
At the same time, the modern image of Barcelona as a global top football brand was strengthened through the Brand Event "Future of My Style". This Cheap jerseys will undoubtedly be a highlight in the new season both inside and outside the Barcelona stadium and inspire the team and fans to a joint, more glorious future.
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